We’ve all seen it. False information circulating telling you that the pandemic is a hoax and vaccines carry microchips.
In normal times that’s unhelpful but in a pandemic such mis and disinformation can actually claim lives.
It’s the job of every public sector comms person to be on their mettle to think of strategies to get the right information in front of the right people.
Granicus will be joined by two communications specialists for a lunchtime webinar on how you can deploy effective strategies to fight false information.
Who is this for?
Senior and junior public sector communications professionals who are looking to communicate more effectively during the pandemic. Particularly of interest if you live in a diverse area of the UK.
Speakers:
Moderator
Judy Elvey – Head of Marketing, Granicus
Judy Elvey is the UK Head of Marketing for Granicus. She has over 20 years’ experience in marketing, including communications. She has spoken at numerous events and is also the current President for MPI UK & Ireland.
Panellist
Kellie Thompson – Communications & Campaign Lead Officer, Telford & Wrekin Council
Kellie Thompson is Communications & Campaign Lead Officer at Telford & Wrekin Council, she communicates with residents and businesses across all channels but has a passion and expertise in digital comms, in particular Facebook. Kellie has been at Telford & Wrekin Council for nearly 11 years, learning different strategies along the way and always ready to try new communication tactics. She believes in order to deliver effective communications you need to spark emotion and make it relatable to the audience, Kellie will be giving us some examples where she has done just that.
Panellist
Gavin Rogers – Communications Account Manager
Gavin is currently the Communications Account Manager for Health Inequalities for Brent Council and in the past has worked for a range of local government and health organisations. These include the National Guardian’s Office for the NHS, Healthwatch Essex, Hammersmith and Fulham Council, Waltham Forest Council and Essex County Council. Before moving into corporate communications he was the Group Editor for a pair of local newspapers and a creative writer for the BBC and others.
Panellist
Karen Steel – Head of Customer Success, Granicus
Karen Steel joined Granicus as customer success manager for the UK in March 2020. Karen has a huge passion for communicating via the written word and enabling technology to transform the provision of public sector services. Karen was digital manager at Stoke-on-Trent City Council for over 8 years, where she was a govDelivery superuser. Prior to this, Karen worked as a local newspaper reporter and editor. She has a wealth of experience of digital transformation and works in partnership with Granicus clients to ensure they are successful.